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NOW HIRING: Utilize Billboards as Your Business Recruiter

June 7, 2021

According to ZipRecruiter, there are currently around 5 million more available jobs in the United States than there were before the pandemic — that’s approximately 15 million available jobs. And yet, employers are struggling to fill the positions at their companies. A huge contributor to this is likely lack of awareness. Methods such as posting on typical job search websites or listing in newspapers are not reaching the target audience as well as before.

Because of this, companies have begun to use Out-of-Home advertising to promote their job openings. “Now Hiring” billboards are becoming increasingly popular for employers who are struggling to fill open positions. These companies are advertising company benefits, starting salaries, and incentives such as sign-on bonuses.

You may have seen several “Now Hiring” billboards around the Wiregrass area. Many companies have put billboards to work for them as their company’s recruiter, promoting immediate openings to fill a void. Durden Outdoor works with many businesses such as Wayne Farms, Encompass Health, Walmart, Southeast Health, Wiley Sanders and Greenbush Logistics, which have a need to expand their company with qualified employees. Through OOH, they can recruit a broader range of likely candidates in the surrounding target markets.

Are you looking to fill immediate positions and aren’t getting results with your current marketing campaign? The FAMOUS Makers can help promote your company’s job openings across the Wiregrass and reach the masses. The Durden Digital Network and 4-Week Rotary Poster Program are great mediums to utilize to saturate our 10-county coverage area and draw in qualified candidates. Check out a full map of our inventory HERE.

Durden Outdoor will gladly customize a package to fit your needs and budget. Give us a call today at (334) 792-5056 to speak with one of our FAMOUS Makers to learn more.