Archive for year: 2013
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Martin Whaley https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Martin Whaley2013-12-17 22:03:162013-12-17 22:03:16Toadlick Christmas Ticket Sale
Season’s Greetings!!! Christmas is right around the corner and you are probably scrambling to find the right gift for that special someone, your best friend, your teenager, or even yourself. Well, there is no need to look any further. Toadlick Music Festival has tickets on sale for $89 until the end of December. On January 1st, the price will increase to $99, so ask for the gift of experience this Christmas (Yule, Kwanzaa, Saint Nicholas day, Las Posadas, or Hanukkah). You can see The Band Perry, Merle Haggard, Billy Currington, Aaron Lewis, Gary Allan, Clay Walker, Joe Nichols, Colt Ford, Jana Kramer, Brett Eldredge, Chase Rice, Gloriana, & more on April 24-26, 2014 at the National Peanut Festival Fairgrounds in Dothan, Alabama. Camping Passes & Toadally Important People (T.I.P) Passes are also available for the Holidays. You can get yours today by visiting toadlick.com for more details. And did we mention that 10% of all December ticket sales will be donated to the Wiregrass Area United Way Food Bank? That’s right; you can give back to your community while giving a gift to yourself. We hope you have a toadally awesome holiday!
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-11-08 13:30:342013-11-08 13:30:34Countdown Christmas & NYE on our Digital Network!
It seems so early to be talking about the Holidays, but the countdown to Black Friday has begun! Children and adults alike are making their lists and according to a recent OAAA Sales Tip, the shopping has started. A recent poll reflected typical consumer holiday shopping plans: • 38% start their holiday shopping by mid-October • 34% start on Black Friday • 18% start in early December • 5% start a few days before the holidays • 3% start on Cyber Monday We’ve created 3 digital billboard countdown pieces for you to entice your customer to remember you during this Holiday Season. Contact our Sales Team today to begin your countdown, 334-678-2209 or email@example.com
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-09-16 19:13:412013-09-16 19:13:41Prayer Billboard for The Washington Navy Yard.
We hope to remind the people who drive past our digital billboards in Southeast Alabama that prayer is needed for the many people who have lost their lives from this shooting rampage in Washington, D.C. Our thoughts and prayers go out to the families and individuals who work in the Washington Navy Yard. Update from The New York Times as of 12:38 pm on September 16, 2013 “At least 10 people were shot at the Washington Navy Yard on Monday morning. At least four people were killed and several more injured, including a police officer. A suspect was shot and killed at the scene, and police officials said two more potential suspects have not been found.”
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-08-29 17:05:242013-08-29 17:05:24Shanna Peoples Missing from Geneva, AL
The Geneva Police Department, Geneva County Sheriff’s Department, the Alabama Bureau of Investigation, and the Federal Bureau of Investigation are conducting an active investigation into the disappearance of Shanna Genelle Peoples. As you will remember Shanna went missing on Thursday, September 8, 2011, around 3:30 pm. Shanna was last seen in the area of 303 North Morris Street, in Geneva, Alabama. Although it is unclear of the clothing that Shanna was wearing, it is believed that she was wearing blue denim Capri pants and a green tank top. Shanna has a limited mental capacity, and investigators are not sure if she was the victim of an accident or if she was harmed by someone. Shanna was known to walk and ride her bicycle in the community. She loved McDonalds and soft drinks and would often ride or walk to either Magnolia Market located on Magnolia Avenue in Geneva or C & M Grocery located on Maple Avenue in Geneva. Geneva is a cohesive and caring community and we know that everyone wants to bring Shanna home. She is a beloved member of this community and we are asking the citizens of Geneva and the surrounding communities to join us in the effort to bring Shanna home. Investigators believe that success in this case will come from a joint effort between the citizens in the community and the law enforcement agencies involved in the investigation. Investigators would also like to thank the public for the information they have provide thus far, and encourage them to continue providing leads and information. Investigators in the case believe that they are individuals who have information regarding Shanna’s disappearance, and these individuals are strongly encouraged to report that information no matter how small they believe it is. Please allow the investigators to determine how important or relevant the information may be. This case has been, is, and will remain a priority for local, county, state, and federal law enforcement. The investigators remain hopeful for a successful conclusion.
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-07-29 12:55:492013-07-29 12:55:49Durden Outdoor Welcomes ACOM Students & Families
Durden Outdoor Displays, Inc. is proud to Welcome ACOM Students and Families to Dothan, AL! We are excited that Dothan is the home of ACOM and cannot wait to see the growth that it brings to the medical industry and community. ACOM is the first osteopathic college in Alabama and 1 of 34 in the nation. Open house will be held today, July 29th, and classes will begin on August 5th.
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-06-12 17:26:392013-06-12 17:26:39DIGITAL BILLBOARD NETWORK IN ENTERPRISE, AL
Digital Billboards have brought Out-of-Home advertising to a whole new level. Digital technology allows you to display multiple messages. Plus, with messages that are easily changed, you can display different ads on specific days as well as at different times of the day, making your message not only relevant but timely. With the latest eye-catching LED technology and multiple locations, Durden Outdoor is proud to introduce our NEW DIGITAL NETWORK to the Enterprise area. With seven different locations, more than 180,000 vehicles passing them daily and the ability to rotate to different locations every four weeks, the Durden Digital Network is the only network of it’s kind in the Enterprise Market. The Displays in the Enterprise Digital Family are listed below:
- Ft Rucker – located at the Enterprise/Fort Rucker Gate, this display catches traffic heading west on Rucker BLVD. More than 16,000 vehicles pass this location daily and they are coming from the military base of Fort Rucker which has one of the highest hourly-rate wages in the state.
- Cube – “The Cube” is located on the corner of Hwy 84 and the Enterprise Bypass (Boll Weevil Circle). It has a captured audience at this intersection and sees more than 42,000 cars a day pass by!!! People traveling to Dothan from Enterprise and back are likely to see this highly visible display.
- Hwy 27S RHR – Hwy 27 South is part of a two-sided display located at the Publix shopping center in Enterprise. With more than 38,000 vehicles passing by here daily, your message is sure to be seen when you’re on either side of this prime location.
- Hwy 27N LHR – Hwy 27 North is the other side of the two-sided display located at the Publix shopping center in Enterprise. Again, with more than 38,000 vehicles passing by here daily, your message is sure to be seen when you’re on either side of this prime location. This side catches anyone heading towards Mellow Mushroom, Lowes and Highway 167 to Troy.
- *NEW* Hwy 167 S – Hwy 167 South is one of our newest family members and sits on the corner of Hwy 167 and the Boll Weevil Circle, located near ESCC. Nearly 16,000 cars daily pass by this location and that number is sure to increase with the growth going on on that side of town.
- *NEW* Hwy 167 N – Hwy 167 North is also one of our newest additions to the Enterprise Digital family. Located on the Boll Weevil Circle and Hwy 167 North across from Lowes, this location is perfect for targeting traffic headed to Troy and the high school.
- *NEW* HWY 27S – This location is the third of three new locations Durden Outdoor has added to the Enterprise Digital Network. Located at the intersection of Boll Weevil Circle and Hwy 27 on the Southwest side of town, this display has a traffic count of more than 10,000 vehicles daily. With the growth that is occurring on this side of town, this location is soon to be a prime spot for your message to be seen.
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-06-03 19:33:132013-06-03 19:33:13Durden Designs 3D Billboard for Local Bankruptcy Firm
Whitaker Marketing came to Durden Outdoor with the idea of collaborating to promote their client Espy, Metcalf & Espy, P.C. Known as Dothan’s bankruptcy lawyers, EMEPC, have more than 60 years combined in bankruptcy law, and have helped thousands of individuals and families escape or decrease crushing debt burdens. The design process of Espy, Metcalf & Espy began with several creative meetings researching the topic, defining the direction, and strategizing about the possibilities. This is when the “Ball & Chain” concept emerged from our creative minds and leapt onto the dry erase board. The expression “ball and chain” refers back to the actual ball and chain, which was a heavy metal ball secured to a prisoner’s leg by means of a chain and manacle. The ball and chain was in use in both Britain and the USA by the early 19th century (and possibly much earlier.) The earliest citation in print is from The Times, January 1819. Now, it is used as a slang term for a burden that you must carry around with you. In our design the “Ball and Chain” is a metaphor for how debt can be a burden and weigh you down. With the design sketched out, Durden’s Creative department began designing and revising the billboard. After a few ideas were mapped out the initial design was presented to the client for review. Once the concept was given a go-ahead the 3D idea developed while meeting with Durden’s production department. Excitement had sprung with this new 3D idea between all three entities! The artwork was approved and the agency decided to creatively spend their client’s ad budget on (1) stationary bulletin strategically located on Main Street in Dothan, Alabama [across from Wiregrass Church.] To add frequency and coverage to this “MY DEBT” ad campaign, they also included a digital rotary showing on our Durden Digital Network. The team at Durden then began engineering and building the 20 foot 3D Chain and Cuff to fit on the billboard. You can see how we made it by clicking HERE. Shortly after it was installed Sharon Whitaker, President of Whitaker Marketing, notified us that the client had already received a lot of positive feed back from their 3D billboard. Creating the RIGHT IDEA for the RIGHT CLIENT equals “FAMOUS” every time. Durden Outdoor was beyond ecstatic about developing and producing this billboard campaign for Whitaker Marketing and Espy, Metcalf & Espy, P.C.’s Bankruptcy Practice. To find out how to add a 3D PROP BILLBOARD to your next marketing campaign, contact one of the FAMOUS MAKERS at DURDEN OUTDOOR today at firstname.lastname@example.org.
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-05-13 21:00:482013-05-13 21:00:48Durden recognized by Enterprise Aviation Expo
Durden Outdoor received this beauty over the weekend.
We were recognized by the 2013 Enterprise Aviation Expo. The 5th Annual Enterprise Aviation Expo highlighted war-birds from the Southeast, as well as diverse aircraft’s found in the Wiregrass Area. It educated the public on the Enterprise Municipal Airport, honored our War Veterans, displayed aircraft’s from World War II though present day and entertained with aerobatics.
We are always proud to partner with all the cities in our coverage area.
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-03-18 13:07:272013-03-18 13:07:27Extra Large Jason Aldean Teaser | Answer Billboard gets huge response for a local Wrangler retailer
The power of one billboard can be huge if the message is right. Durden Outdoor teamed up with local Wrangler retailer THE BARN for this awesome TEASER | ANSWER board. THE GOAL: The client wanted to let locals & through traffic know that they are the BOOT & JEAN Capital of Alabama. THE IDEA: Build a 25 foot tall cowboy (in jeans) and put him on a billboard smack dab in the center of Dothan, AL. THE SIZZLE: The 2013 TOADLICK Music Festival was approaching April 11,12,13 and THE BARN was a sponsor of the event. We spoke to the festival promoters and they had tried to book country music star JASON ALDEAN because of popular demand, but were unable to book him for their 2013 event. So, how cool would it be if THE BARN could bring him to town? J THE TEASER: We put up a billboard for 4 weeks that simply said “JASON ALDEAN IS COMING HERE.” THE ANSWER: Our production team designed, built and installed a 25’ tall JASON ALDEAN on a low height billboard located on a major through fair (Hwy 231) in Dothan, AL with 38,000+ cars per day. THE RESULT: Huge Local Response & PR for our client. NEXT QUESTION: How can TEAM DURDEN make your next campaign FAMOUS? Jason Aldean has set the stage in country music. The singer has sold more than 7 million records and went double platinum with his 2010 album “My Kinda Party.” The recent release of his new album Night Train has everyone buzzing. His first single from this album, “Take a Little Ride,” has hit a three week streak at No. 1. You can read more about him on his website www.jasonaldean.com. The Barn, a local business, has been providing western and casual clothing to the surrounding area for more than 30 years. They carry top brands of clothes, shoes, boots, hats, and accessories for the entire family. With Jason Aldean being the face of Wrangler jeans, The Barn decided they wanted to be a part of all the hype. The Kreative team at Durden designed a campaign to market their products successfully. The Durden rotary poster, displayed for a couple of weeks, next to Conestoga Steak House on HWY 231 N, kept the Wiregrass pondering and curious about the artist’s where-abouts. Through social media motorists have been trying to find the answers. Will Jason Aldean come to Toadlick? The Durden team knows what he is up to. Stay tuned!
https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png 0 0 Amy Riddle https://www.durdenoutdoor.com/wp-content/uploads/2016/06/DUR-Footer-Logo.png Amy Riddle2013-03-18 12:59:432013-03-18 12:59:43Durden hosts American Advertising Federation | Dothan 'ADDY' Awards Gala
Did you hear about the ADDY’s? Besides the recent buzzed about YouTube video of the show’s audience performance breaking out into the “Harlem Shake”, this year was a huge success! The ceremony was hosted at the Durden Outdoor Sign Museum on February 21st with Durden’s own Amy Kirkland, serving as this year’s ADDY Chair. The hottest creative of the Wiregrass was announced at the Gala. Everyone who attended had a great time enjoying the entertainment, photo booth sessions, delightful dinner and drinks. The American Advertising Federation, the nation’s oldest national advertising trade association, is headquartered in Washington, D.C., and acts as the “Unifying Voice for Advertising.” The mission of the AAF is to protect and promote the well-being of advertising. They achieve this through an exclusive, nationally coordinated grassroots network of advertisers, agencies, media companies, local advertising clubs and college chapters. Every year the creative is bigger and better with fierce competition. The ADDY’s is a way to showcase the talent of businesses, freelancers, and college students. Distinguished panels of creative executives were honored to judge this year’s competition. Among the judges were:
- Wally Hitchock, Associate Creative Director – Red Square Agency (Mobile, AL)
- Brant Kelsey, Chief Brand Strategist & Founder – Kelsey Advertising & Design (LaGrange, GA)
- Vicki Mills, Regional Director of Marketing – Goodwill Industries of Middle Georgia and the CSRA (Macron, GA)
- Judges Choice – Outdoor Board Super-Sized, Eagle Eye Outfitters
- Gold ADDY – Outdoor Board Dimensional, Eagle Eye Outfitters
- Silver ADDY – Outdoor Board Extension/Dimensional, Area 51 Tactical