Eye-Catching OOH Design Tips

November 30, 2021

Out-of-Home advertising can take your campaign to a whole new level. With OOH, you have a massive canvas to work with. However, OOH comes with its own challenges that are vastly different from other advertising mediums. To help you create an effective billboard campaign, check out these design tips that will pave the way for…

Utilizing Out-of-Home to Promote Events

November 30, 2021

Whether it's a grand opening, a gala, or an auction, events are a great way to bring your business in front of others. They can help you reach potential customers, gain new business or help celebrate an achievement. However, how do you guarantee people will know about your event? How do you reach a large…

Out-of-Home Advertising in 2022

November 8, 2021

The pandemic has made a permanent shift in consumer behaviors, making it more critical than ever for companies to change how they plan and allocate their media. Out-of-Home, since its start, has always remained prevalent during our most challenging times in history. This medium offers massive reach and measurable solutions that help businesses connect with…

84 West Still Highest Traffic Count Corridor in Dothan Metro Area

November 3, 2021

When it comes to Out-of-Home (OOH) advertising, location is perhaps one of the most important aspects to look at when deciding on a marketing strategy. In fact, 71% of people consciously look at billboards while driving. Highway 84 West at Ross Clark Circle continues to be one of the busiest intersections in the Wiregrass area.…

Hwy 84 East Sees Surge in Growth & Development

October 15, 2021

Dothan's Highway 84 east corridor continues to build high-quality growth and development. With this growth comes increased local and thru traffic. It is no secret that Dothan is home to a huge medical community. Southeast Health is the largest employer in the Circle City and continues to expand their services every day. Highway 84 east…