Our Place Diner selected a bulletin just north of their restaurant to encourage people to stop by and to promote their burger that was voted “Bama’s Best Burger 2018” by the Alabama Cattleman’s Association. They have had such great response from the billboard that they are looking to add an additional billboard just south of the restaurant in the near future.
If you would like to become FAMOUS in the Wiregrass and would like more information, contact us today at email@example.com or 334-792-5056.
As a brand, how does one most effectively navigate these over saturated waters to connect with potential consumers? You flip the script and get outside. Out Of Home (OOH) advertising is currently one of the fastest growing mediums on the market and ironically enough, even the largest tech companies like Apple and Google are taking note.
According to a recent Nielsen study, billboards boast some pretty admirable stats:
Thanks in part to the onslaught of digital noise, OOH has once again proven itself as the best bang-for-your-buck marketing tool. At a fraction of the cost of traditional media, the OOH return on investment is quite impressive. According to a Hustle article- “Radio, print, and television ads have declined in prominence, but OOH ads have enjoyed 31 consecutive quarters of growth, and a 35% increase in ad spend since 2010. By 2021, billboards are expected to grow to a $33B industry.”
They say what is old is new again and the “old-school” billboard is most certainly still a powerhouse on the advertising front. Since 1968 Durden Outdoor has been making clients FAMOUS and we are happy to see current trends reflect what OOH advertisers like us have known all along. If you are interested in increasing your brand’s bottom line contact one of our sales associates today!
Dothan Pharmacy is a local, family-owned pharmacy who was looking to make a powerful statement to Dothan’s southside motorists. After discussing ideas with the client, we determined a large bulletin along one of Dothan’s highest traveled arteries was just what they needed. This billboard’s purpose would be two-fold. Primarily, it needed to announce the new store location. We accomplished this by creating a larger-than-life 12 foot tall pill bottle and added a massive directional arrow to essentially slap drivers in the face and say “HEY! WE ARE OVER HERE!” The billboard also needed to convey to viewers that Dothan Pharmacy is not a big box-store pharmacy, unlike their competitor down the road. But rather friendly, fast and family owned. We thoroughly enjoyed working with these guys and can assure you that if you are in the market for a new pharmacy, Dothan Pharmacy will treat you like family.
If you would like more information on how to increase your bottom line, contact one of our FAMOUS Makers today at 334-792-5056 or firstname.lastname@example.org.
After over 10 years of FAMOUS Making, Durden Outdoor Displays, Inc. recently upgraded one of its first Digital Displays located at the highest traffic intersection in Dothan, AL. The former double-sided Digital Billboard originally resided at Krispy Kreme facing the Ross Clark Circle and Westgate Parkway, catching east and westbound traffic. We decided that it was finally time to retire this beauty, relocate across the street and increase its size.
As you drive along West Main Street passing Friend Bank, you will now see a large, NEW 10′ x 36′ double-sided Digital Billboard. This Display still targets east and westbound traffic but offers a clearer visibility as well as a longer read for traffic. The weekly traffic count through this highly popular intersection has a total of 379,470+ cars. We are extremely grateful for our customers who have also been just as excited about this upgrade as we are.
To be FAMOUS on this prestigious Digital Billboard, contact one of our sales reps today at (334) 792-5056 or you may email us at email@example.com.