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The Gulf Coast Jam Blitz IS BACK!!! Buy a Blitz, Get 2 Tix!

JULY and AUGUST rank as two of Alabama’s highest traveled months. Reach thousands of drivers in multiple traffic patterns with one of (3) Digital Billboard Blitz’s on our exclusive Digital Network. During the months of July and August, book one of our popular 6 day digital blitz’s and you will receive (2) FREE Gulf Coast Jam tickets ($300 Value). Rock out with Tim McGraw, Jason Aldean, Kid Rock and many more! Your ads must be booked and pick any 6 consecutive days by August 31st for your ad to run on 5, 8 or 11 digital billboards in any of our 6 Wiregrass markets! The Durden Digital Network is the largest digital billboard network in Southeast Alabama. We offer our clients access to 30 Digital Billboard Locations reaching over ONE MILLION+ cars daily in Dothan, AL Ozark, AL Eufaula, AL, Enterprise, AL, Troy, AL, and Marianna, FL. **Supplies are limited and only awarded with packages greater than $1265.00. Tickets are subject to availability at time of contracting.**
As Southeast Alabama’s leader in outdoor advertising, Durden Outdoor Displays, Inc has been making clients famous since 1968. With a marketing network of 1000 plus billboard, poster, and full color digital displays, your message can be effectively promoted with Durden Outdoor.
 

Ever Seen a Pink Bug at a Restaurant? We Hope So!

In most cases, a bug and a restaurant do not go together. In fact, while dining out, the last thing that you would want to see is a bug….except when you are at Our Place Diner! Over the years, Our Place Diner has become a Dale County landmark. Located on Hwy 231 in Ozark, AL, the restaurant boasts an actual Volkswagen Beetle (Bug) sticking out of the ground. With oversized portions, a large menu variety and a shrimp po’ boy that won’t wait, you’ll find Our Place Diner overflowing with southern charm. Their friendly staff is always ready and willing to wait on you.

Our Place Diner selected a bulletin just north of their restaurant to encourage people to stop by and to promote their burger that was voted “Bama’s Best Burger 2018”  by the Alabama Cattleman’s Association. They have had such great response from the billboard that they are looking to add an additional billboard just south of the restaurant in the near future.

If you would like to become FAMOUS in the Wiregrass and would like more information, contact us today at sales@durdenoutdoor.com or 334-792-5056.

No Ad Skipping Here

Have you ever opened your web browser only to be bombarded with an instant barrage of ads? Pop-ups, videos, and surveys all fighting for your attention trying to drive traffic to their website. Chances are it’s a daily occurrence and chances are even better that only a small percentage of these ads are memorable to us as an audience. Forbes digital marketing experts estimate the average American sees or hears 4,000-10,000 ads per day.

As a brand, how does one most effectively navigate these over saturated waters to connect with potential consumers? You flip the script and get outside. Out Of Home (OOH) advertising is currently one of the fastest growing mediums on the market and ironically enough, even the largest tech companies like Apple and Google are taking note.

According to a recent Nielsen study, billboards boast some pretty admirable stats:



Thanks in part to the onslaught of digital noise, OOH has once again proven itself as the best bang-for-your-buck marketing tool. At a fraction of the cost of traditional media, the OOH return on investment is quite impressive. According to a Hustle article- “Radio, print, and television ads have declined in prominence, but OOH ads have enjoyed 31 consecutive quarters of growth, and a 35% increase in ad spend since 2010. By 2021, billboards are expected to grow to a $33B industry.”

They say what is old is new again and the “old-school” billboard is most certainly still a powerhouse on the advertising front. Since 1968 Durden Outdoor has been making clients FAMOUS and we are happy to see current trends reflect what OOH advertisers like us have known all along. If you are interested in increasing your brand’s bottom line contact one of our sales associates today!

When Two Billboards Are Better Than One

The Vance Law Firm wanted to make a statement targeting traffic leaving Pike County, AL headed northbound to Montgomery County, AL and the FAMOUSMakers had the perfect solution to help reach their audience. Just north of Troy, AL we utilized two bulletins that are directly across the road from each other. After having this idea for some time, we knew we wanted the two billboards to work together to tell a visual story. Featuring an arm in a cast and telephone, we used the left-hand read billboard to ask the question, “Injured?” and point drivers across the street to the right-hand read billboard where Stewart Vance, Attorney & Owner, is showcased instructing drivers to “Dial 3 for Me.” Stewart Vance concentrates his practice in the areas of personal injury, wrongful death and product liability. He represents those that have been injured in an automobile or other accidents; have suffered severe injuries or death from defective products; or who have had loved ones suffer from nursing home neglect and abuse. The Vance Law Firm has a team of attorneys ready to fight for you. Backed by the “V-Guarantee,” it’s no wonder The Vance Law Firm has been voted “Best Law Firm in Montgomery” for five years in a row. Give them a call today at 334-333-3333 for a Free Case Review. We enjoy partnering with clients to bring creative ideas to life. If you would like to become FAMOUS in the Wiregrass area, contact us today at 334-792-5056 or sales@durdenoutdoor.com.

39 Days Until Christmas!

The holiday season snuck up on us and is finally here! While you are making your list and checking it twice, it is the perfect time for businesses to plan their marketing to end 2017 with a bang! Holiday spending is expected to increase this year. With more shopping, means more traffic on the road through out the Wiregrass area. The Durden Digital Network is the perfect way to target shoppers, boasting 29 Digital Billboards located in Dothan, Enterprise, Ozark, Troy and Eufaula. Placing your ad in high traffic areas, along with a call to action message developed by our award-winning creative department, makes for an extremely valuable advertising opportunity. Digital Blitzes are an effective way to concentrate advertising efforts on certain key dates. Durden Outdoor is currently offering Black Friday Digital packages to help businesses with that last minute push. If your business would like to increase their sales during the holiday season, contact one of our FAMOUS Makers today.

IAMCFCU Utilizes Outdoor Advertising to Boost Membership

Hey Wiregrass! Does your BIG financial institution have you feeling like you simply don’t matter? If you live in Houston, Dale or Coffee County, then IAM Community Federal Credit Union just may be the credit union for you. IAMCFCU has been serving members of the Wiregrass area since 1964. They specialize in everyday needs for financial services such as signature, home, vehicle and farm equipment loans.

Almost two years ago, Durden Outdoor Displays, Inc. was given the opportunity to partner with IAMCFCU to help promote the services they provide. IAM Community Federal Credit Union utilizes several rotary posters allowing them to rotate every 4 weeks through out the Enterprise, Ozark and Daleville Markets. Since they started running billboards, they’ve been reminded by their members of how effective their campaign is. Recently, a new customer came in to one of their branches quoting the slogan from their billboard, “The bigger the credit union, the smaller the customer.” After finding out about the services they provide, the individual became a member. If you are looking for a new financial institution that treats you like family, stop in IAM Community Federal Credit Union to speak with one of their representatives. They are conveniently located in Daleville and Enterprise.

To learn more about increasing your bottom line through out the Wiregrass area, contact one of our FAMOUS Makers today at (334) 678-2215 or sales@durdenoutdoor.com.

Happy Fall Y’all! It’s Time to Be FAMOUS

There is a touch of coolness in the air and the strong smell of peanuts being harvested, while leaves are burning. Friday nights and Saturdays bring the sound of bone crushing football hits and horns blaring as marching bands take the field at halftime. These are all true signs that Fall is finally here and in full swing in south Alabama. The FAMOUS Makers at Durden Outdoor are excited about the final countdown to end out 2017 with a bang and we’re looking forward to what awaits for 2018. To learn how Outdoor Advertising can help increase your sales and to reserve your annual package, please contact us today at sales@durdenoutdoor.com or 334-792-5056.

Earl Durden Inducted into Dothan Business Hall of Fame

The FAMOUS Makers are proud to surround our rock and CEO, Earl Durden, as he was inducted into the elite Dothan Business Hall of Fame on Thursday, August 24, 2017. We would like to extend a humble “Thank You” to our clients, friends, and team members who have been apart of Durden Outdoor Displays, Inc. since it was founded in 1968. Thank you Dothan Area Chamber of Commerce for recognizing our hero and his dedicated hard work. Click HERE to read the full Dothan Eagle article surrounding this wonderful achievement.  

Baker Metal Sees 60% Increase in Business

Are you finding out that you need more storage? Let Baker Metal Works and Supply in Troy, Alabama help you with your needs. Baker Metal specializes in Pole Barn Metal Building designs. These weather resistant structures can withstand winds up to 140 miles per hour, with over 25 different colors. Baker Metal offers delivery and same day service as they manufacture it all on site.

Durden Outdoor Displays, Inc. has had the privilege of partnering with Baker Metal Works and Supply to help spread their message through out multiple counties. By utilizing the entire Digital Network and our Rotary Poster program, Baker Metal has been able to reach new customers through out all of the Wiregrass including transit and rural customers. They have targeted and spoken to specific areas by incorporating city and town names in their tag line, “Dothan, the Best Pole Barn Rates Are At…Baker Metal.” General Manager, Ray Robley, attributes a 60% increase in “Do It Yourself” clients to their Durden Digital Network and Rotary Poster Campaign.

If you would like to see growth in your business, please contact one of our FAMOUS Makers today at (334) 792-5056 or sales@durdenoutdoor.com.

Escape the Ordinary

Looking for a quick getaway this summer? Escape the ordinary and head on up the road to Phenix City, AL. Experience Whitewater Alabama, home of world-class rafting. Raft down the Chattahoochee River, boasting the longest urban whitewater rafting in the world. The course has been described to be as “wild as Colorado and warm as Costa Rica.” Not quite brave enough to jump into a raft just yet? Warm up your adrenaline with the Blue Heron Adventure Zip Line. Take flight crossing the Chattahoochee River and experience the only dual-zip line that connects two states reaching speeds up to 40 mph.

Durden Outdoor is excited about our new partnership with Whitewater Alabama. Utilizing a mix of rotary posters and a premium bulletin, they are able to target locals as well as vacationers traveling through the Wiregrass. Their rotary posters are strategically placed on high traffic routes including Restaurant Row along Ross Clark Circle, Main Street and Hwy 231 North. Their premium bulletin can be seen on Hwy 231 South, Alabama’s most traveled highway to Florida beaches. Check out all of the many adventures that they have to offer at WhitewaterAlabama.com.

If you would like to become FAMOUS, please contact one of our sales representatives today at (334) 792-5056 or sales@durdenoutdoor.com.